The shared values, beliefs, attitudes, and practices that influence the behavior of individuals and teams within a company are referred to as "corporate culture." It defines how employees work and interact with one another, both internally and externally, and serves as the company's foundation. A company's success, as well as the contentment and output of its workforce, can be significantly influenced by its corporate culture.
Corporate culture is influenced by national and regional cultural values, legal requirements, and industry norms in the UAE, GCC, and KSA. Collaboration, authority respect, and a strong work ethic are frequently given high priority by businesses in the region. However, businesses must take into account the region's cultural differences when developing their corporate culture.
For attracting and retaining top talent and achieving business success, it is essential to establish and uphold a positive corporate culture. When it comes to cultivating and developing an organization's culture, HR professionals play a crucial role. Training engagement and programs, initiatives to increase employee engagement, and ensuring that company policies and procedures are in line with the company's values and beliefs are all ways to accomplish this.